Introducing LWLies Sixties… A decade of film art… | Little White Lies

LWLies Sixties

Intro­duc­ing LWLies Six­ties… A decade of film art reimagined

02 Jun 2021

Words by Adam Woodward

Illustrated women with flower crowns and butterflies on a pink background.
Illustrated women with flower crowns and butterflies on a pink background.
The first poster in our part­ner­ship with 99designs by Vistaprint pays trib­ute to Věra Chytilová’s off­beat satire, Daisies.

LWLies Six­ties is part of #99DaysOfDesign, from 99designs by Vistaprint. Check out all the posters in the series and dis­cov­er more at 99de​signs​.com

The 1960s was a decade of unprece­dent­ed change – par­tic­u­lar­ly in the world of film, where inno­v­a­tive move­ments such as the French New Wave and New Hol­ly­wood invent­ed a whole new cin­e­mat­ic lan­guage. It was a fruit­ful peri­od for film design, too, with the likes of Saul Bass rein­vent­ing the art of movie titles and posters.

As part of 99 Days of Design, a cel­e­bra­tion of the pow­er of design from 99designs by Vistaprint, we com­mis­sioned six lead­ing illus­tra­tors from the LWLies and 99designs com­mu­ni­ties to reimag­ine icon­ic films from the 60s, cre­at­ing a strik­ing col­lec­tion of posters that con­nect great design of the past with artis­tic trends of today.

First up is Los Ange­les-based artist Bijou Kar­man whose work often incor­po­rates 60s iconog­ra­phy, from flo­ral pat­terns to bold psy­che­del­ic shapes. She chose Věra Chytilová’s sub­ver­sive fem­i­nist clas­sic Daisies from 1966.

A mile­stone of the so-called Czech New Wave, the film sees two young women run amok in Prague, rag­ing against the Sovi­et machine in the most charm­ing­ly anachic way imag­in­able. Check out Bijou’s fit­ting­ly play­ful poster below.

Colourful film poster with stylised illustrations of 2 female faces and various butterflies against a pink background, text "Daisies" in yellow.

Daisies is one of my all-time favourite films for visu­al inspi­ra­tion,” Bijou says, so I was thrilled to have the oppor­tu­ni­ty to redesign the poster. I love the girly friv­o­li­ty of the two stars’ style, and their life of overindul­gence and boss­ing men around. For my design, I ref­er­enced the scene in which their heads are free float­ing, to cap­ture the absur­di­ty and fun of the movie.”

Check out all six LWLies Six­ties posters and dis­cov­er more about 99designs by Vistaprint at 99de​signs​.com

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